
About Sentaiment
Sentaiment is the definitive AI brand perception platform, designed to give marketing, communications, and PR teams clarity and control in an AI-driven world. It solves the critical modern challenge of understanding and shaping how influential AI models like ChatGPT, Claude, and Gemini describe your brand. With 89% of B2B buyers now using AI to research vendors, these models have become a primary source of truth, yet they often rely on outdated or incorrect information. Sentaiment eliminates this guesswork by providing a real-time, multi-model audit of your brand's AI narrative. The platform delivers a cyclical process of continuous improvement, moving from identifying risks and misrepresentations to providing model-specific, actionable steps to correct errors and reinforce strengths. This iterative approach ensures your brand story remains accurate, consistent, and powerful across every major AI interface, transforming a potential vulnerability into a sustained strategic advantage.
Features of Sentaiment
Echo Score
Your brand clarity, quantified into a single, powerful number. The Echo Score shows how clearly and accurately AI models understand your brand, providing an immediate benchmark for your AI perception health. This foundational metric allows you to track progress over time as you implement improvements, creating a clear feedback loop for your brand alignment efforts.
Multi-Model Analysis
Gain comprehensive insights across every major AI interface. Sentaiment performs rigorous, consistent analysis across ChatGPT, Claude, Gemini, and other leading models from a single dashboard. This holistic view ensures you are not optimizing for one model at the expense of another, enabling a unified and consistent brand narrative everywhere your audience researches.
Suggested Actions & Trend Tracking
Move from insight to impact with model-specific fixes ranked by their potential impact. Sentaiment doesn't just highlight problems; it provides a clear, prioritized roadmap for correction. Combined with detailed trend tracking, you can measure the efficacy of your actions in weeks, not quarters, closing the loop on a continuous cycle of perception improvement.
Competitive Echo & AI Readiness Evaluator
Understand your relative position by seeing your brand versus competitors through AI's eyes. The Competitive Echo feature reveals where you lead and where you lag. Furthermore, the AI Readiness Evaluator audits your digital footprint to identify if your website and content are structured for optimal AI discovery, providing proactive steps to enhance your foundational visibility.
Use Cases of Sentaiment
For Marketing & PR Agencies
Agencies can proactively manage and report on AI brand perception for multiple clients from one centralized platform. This allows for scalable, data-driven strategies to protect and enhance client reputations, demonstrating tangible value through improved Echo Scores and closed perception gaps across all monitored AI models.
For B2B Vendor & SaaS Companies
Companies can ensure they are accurately represented when potential buyers use AI to research solutions. By continuously monitoring and correcting how AI describes their positioning, features, and differentiators, they turn AI search into a reliable channel for lead generation and competitive advantage.
For Enterprise Brand Management
Large organizations can safeguard their global reputation by ensuring consistent and accurate narratives across all AI touchpoints. Sentaiment's enterprise-scale monitoring helps coordinate communications, PR, and SEO efforts around a single source of truth for AI-driven brand perception.
For Startups Building Market Presence
New market entrants can accelerate visibility and establish credibility by strategically shaping their AI narrative from the outset. Sentaiment helps them identify and fix misrepresentations early, ensuring they are discoverable and correctly positioned against established competitors in AI-powered research.
Frequently Asked Questions
What is an Echo Score?
The Echo Score is Sentaiment's proprietary metric that quantifies how clearly and accurately major AI models understand and represent your brand. It synthesizes factors like sentiment, attribute accuracy, and consistency into a single, trackable number, providing a baseline for your AI perception health and a measure for improvement over time.
How does Sentaiment get its data?
Sentaiment uses secure, approved API connections and query methodologies to audit publicly available AI models like ChatGPT, Claude, and Gemini. The platform queries these models with standardized prompts about your brand and analyzes the responses for accuracy, sentiment, and key attributes, all without requiring access to your private data.
What are "Suggested Actions"?
Suggested Actions are specific, prioritized recommendations generated by Sentaiment to correct misrepresentations and improve your brand's AI narrative. Each action is tailored to the specific model where an issue was found and is ranked by potential impact, giving your team a clear, actionable roadmap for continuous brand perception improvement.
Can I track my competitors?
Yes. The Competitive Echo feature allows you to monitor not only your own brand but also key competitors. You can see how AI models describe them, compare Echo Scores, and analyze perceived attributes to identify competitive threats and opportunities within the AI research landscape.
Pricing of Sentaiment
Sentaiment offers simple, transparent pricing with a 14-day free trial. Plans are tiered to serve different needs: Monitor at $10/month for basic ChatGPT tracking; Starter at $49/month for growing brands tracking 3 entities across 3 LLMs; Professional at $149/month (the most popular plan) for scaling teams with 10 entities and 5 LLMs; and custom Enterprise solutions. All paid plans include core features like the Echo Score, with increasing analysis frequency and action items.
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