JustLaunched

JustLaunched helps indie makers iteratively launch, reach buyers, and blast across directories to continuously improve discovery.

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Published on:

July 5, 2026

Pricing:

JustLaunched application interface and features

About JustLaunched

JustLaunched is a curated SaaS launch directory built specifically for indie hackers and SaaS founders who want their product to be seen, not buried. It provides a structured platform where you can book a launch date, go live in a feed of real buyers and builders, and start collecting votes, traffic, and backlinks from day one. The platform is designed to solve the common problem of launching a product into a void, where marketing efforts often fail to gain traction. Instead, JustLaunched places your product in front of an audience actively discovering the newest SaaS tools by day, category, and traction. Each listing gets its own dedicated page with a branded social card, ensuring that sharing your launch looks professional and appealing. Beyond the initial launch day, the platform maintains momentum through a weekly newsletter that puts your product in front of subscribers, built-in sharing loops to encourage organic growth, and a done-for-you service called Directory Blast. This service submits your product across dozens of high-authority directories, saving you countless hours of manual work. The platform currently hosts over 900 live launches across 14 categories, including AI and Machine Learning, Analytics, Marketing, Developer Tools, and more. It is free to submit your startup, and you only need to upgrade when you want to skip the queue, get promoted, or hand off the busywork. JustLaunches iterative approach means that each launch builds on the last, creating a continuous cycle of visibility and growth.

Features of JustLaunched

Scheduled Launch Calendar

Book a specific launch date on the JustLaunched calendar to ensure your product goes live at a time when it can gain maximum visibility. This feature prevents your launch from being lost in a sea of daily submissions. By scheduling, you align your product with the platforms daily feed, where fresh launches appear first and are browsed by users actively searching for new tools. This iterative process of timing your launch helps you capture attention during peak discovery periods, giving you a better chance at collecting votes and building early traction.

Branded Social Cards and Dedicated Pages

Every listing on JustLaunched receives its own unique page complete with a branded social card. This means when you share your launch on social media, email, or other channels, the preview looks polished and professional, not like a generic link. The dedicated page serves as a central hub for your product, displaying its description, category, and upvote count. This feature continuously works for you, as each share drives new visitors back to your page, creating a loop of visibility that builds over time.

Weekly Newsletter and Sharing Loops

JustLaunched keeps momentum going long after your launch day through a weekly newsletter that puts your product in front of a growing subscriber base. Additionally, built-in sharing loops encourage your early users and supporters to spread the word organically. This cyclical approach means that as more people discover and vote for your product, it gains further exposure in future newsletters and feeds. The result is a continuous improvement in your products reach, without requiring constant manual effort from you.

Directory Blast Service

Directory Blast is a done-for-you service that automates the tedious process of submitting your product to dozens of high-authority directories. Instead of spending hours filling out forms and managing accounts, you hand off this busywork to JustLaunched. This feature is designed to accelerate your products backlink profile and traffic generation. It works iteratively: each new directory submission builds on the last, steadily increasing your products online footprint and search engine visibility over time.

Use Cases of JustLaunched

Launching a New SaaS Product for Early Traction

An indie hacker has just finished building a new AI-powered analytics tool. They need to get it in front of early adopters and collect feedback fast. By submitting to JustLaunched, they book a launch date and go live in the daily feed. Within hours, their product is visible to hundreds of builders and buyers browsing the newest launches. They collect upvotes, traffic, and backlinks from day one, using the branded social card to share the launch on Twitter and LinkedIn. This initial burst of visibility helps them validate their idea and attract their first paying customers.

Growing an Existing SaaS with Ongoing Promotions

A SaaS founder who launched a productivity tool six months ago wants to reignite growth. They use JustLaunched to submit their product for a featured spot in the weekly newsletter. The newsletter puts their product in front of thousands of subscribers, driving a new wave of traffic. They also activate the sharing loops, encouraging current users to vote and share. Over time, this iterative promotion keeps their product in the conversation, leading to steady increases in sign-ups and backlinks from the directory listings.

A developer creates a niche tool for e-commerce analytics and wants to improve its search engine ranking. They use JustLaunched Directory Blast service to automatically submit their product to dozens of high-authority directories. This done-for-you service saves them weeks of manual work. As the submissions go live, the product gains valuable backlinks that boost its domain authority. The founder continues to monitor their listing on JustLaunched, updating it with new features and encouraging votes, which further enhances their SEO over time.

Validating a Product Idea Before Full Development

A solo founder has a concept for a new social media management tool but is unsure if there is demand. They create a minimal landing page and submit it to JustLaunched as a pre-launch listing. By tracking the number of upvotes, comments, and clicks on their dedicated page, they gauge interest from the community. If the product gains traction, they proceed with full development, using the early feedback to refine their feature set. This iterative validation process reduces risk and ensures they build something people actually want.

Frequently Asked Questions

How do I submit my SaaS product to JustLaunched?

Submitting your product is free and straightforward. You start by visiting the Submit Startup page on the JustLaunched website. You will need to provide your product name, a brief description, relevant categories and tags, and a link to your landing page or website. You can then select a launch date from the available calendar slots. Once submitted, your listing will appear in the daily launch feed on your scheduled date, complete with a dedicated page and branded social card.

What is Directory Blast and how does it work?

Directory Blast is a paid, done-for-you service that automatically submits your product to dozens of high-authority directories. Instead of manually researching and filling out submission forms for each directory, you provide your product details once, and the JustLaunched team handles the rest. This service is designed to save you time while building valuable backlinks and increasing your products online visibility. It is an upgrade option, so you only pay when you want to hand off this busywork.

Can I promote my product after the initial launch day?

Yes, JustLaunched is built for continuous growth beyond launch day. Your listing remains on the platform and can be discovered by users browsing categories or searching for specific tools. You can also opt into the weekly newsletter, which features selected products to subscribers. Additionally, the sharing loops encourage ongoing organic promotion. Upgraded listings can also be featured in prominent spots, ensuring your product stays visible over time.

Is there a cost to use JustLaunched?

JustLaunched is free to submit your startup and get a basic listing. You only pay when you choose to upgrade for additional features. Upgrades allow you to skip the queue for a faster launch date, get promoted in the newsletter or featured sections, and access the Directory Blast service for automated directory submissions. The pricing is designed to be flexible, so you can start for free and invest only when you see value in accelerating your products growth.

Pricing of JustLaunched

JustLaunched offers a free tier for submitting your startup and getting a basic listing. Upgraded plans are available for those who want to skip the queue, get promoted in the newsletter or featured sections, and access the Directory Blast service. Specific pricing details for these upgrades are not provided in the current context. You are encouraged to visit the JustLaunched website for the most up-to-date information on pricing tiers and costs.

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