Adwize AI

Adwize AI is a powerful, AI-driven growth workspace designed to unify campaign data, creative assets, ecommerce revenue, CRM context, and client workflows into a single, conversational chat agent. For marketers, agency owners, ecommerce operators, and growth teams who are tired of jumping between ad platforms, dashboards, stores, CRMs, and spreadsheets, Adwize transforms scattered growth data into practical, actionable decisions. The product currently starts with deep integration for Meta Ads, with an expanding roadmap that includes Google Ads, TikTok Ads, LinkedIn Ads, Pinterest Ads, Snapchat Ads, Shopify, WooCommerce, HubSpot, GoHighLevel, Airtable, Salesforce, and Pipedrive. By simply chatting with the Adwize Agent, teams can launch campaigns from a brief, analyze performance in real time, spot wasted spend, track essential KPIs like CPL, leads, CPM, CPA, ROAS, and revenue, generate fresh creative variations from existing winners, and receive clear, data-backed recommendations on what to pause, scale, duplicate, test, or review next. The core value proposition is cyclical and iterative: Adwize helps teams launch faster, optimize smarter, and scale with more confidence, turning noisy ad data into cleaner, faster, and better decisions that continuously improve over time.

Chat-Based Campaign Launch and Management

Adwize allows you to build, launch, and manage your Meta campaigns entirely through a simple chat interface. You can provide a brief with details like objective, budget, targeting, and creative assets, and the agent will assemble a full campaign, ad set, creative, and lead form in a paused state. You review the draft, and only then ask Adwize to publish, ensuring full control and approval before anything goes live. This feature eliminates the need to navigate complex ad manager interfaces, making the launch process iterative and efficient.

Real-Time Performance Analysis and Wasted Spend Detection

The agent can analyze any time period, such as the last 7 or 14 days, and instantly identify which ads are underperforming. It compares spend against target CPA, pinpoints the winning creative, and provides a clear recommendation on which ad to pause and where to reallocate budget. For example, it can tell you that a specific static ad spent EUR184 at 38% above target CPA, and that another creative is the best place for the next 20% of budget. This cyclical analysis helps teams continuously optimize spend and avoid wasted budget.

Creative Variation Generation from Top Performers

When you have a winning ad, Adwize can turn it into fresh angles without starting from scratch. You simply describe the new target audience or angle, and the agent generates the visual direction, hook, primary text, headline, and call-to-action. It preserves the proven benefit of the original winner while introducing a new angle, such as a morning-routine twist. This feature supports iterative testing and scaling, allowing teams to continuously refresh their creative library based on what works.

Unified Performance Dashboard with Custom KPIs

Adwize provides a clean, customizable dashboard that tracks every KPI important to you. You can choose the specific metric, switch the time window between 7 days, 30 days, or 3 months, and keep the interface focused on CPL, leads, CPM, and spend without extra noise. The dashboard shows trend lines, allowing you to see performance over time and spot patterns. This iterative view helps teams make data-driven decisions faster, moving from high-level trends to specific next actions like moving budget from one ad to another.

Agency Teams Managing Multiple Client Accounts

Agency owners and performance leads can use Adwize to manage multiple Meta Ads accounts for different clients from a single chat interface. Instead of logging into each client's ad manager, they can ask the agent for a performance overview, get recommendations on what to pause or scale, and even generate new creative variations tailored to each client's brand. This streamlines workflows, reduces analysis time by up to 80%, and provides the clarity needed to make confident, data-backed recommendations to clients on a continuous basis.

Ecommerce Owners Optimizing Lead Generation Campaigns

Ecommerce owners running lead generation campaigns can use Adwize to track critical KPIs like CPL, leads, and spend over custom time windows. For example, a vitamin brand can connect its Meta Ads account, ask the agent to build a lead campaign targeting women 25-45 in France with a EUR50/day budget, and have everything assembled in a paused state for review. After launch, they can ask the agent to analyze the last 7 days, identify which ad is driving the highest CPA, and move budget to the winning creative, all through conversational chat.

Growth Managers Scaling Winning Campaigns

Growth managers focused on scaling can use Adwize to turn their best-performing ads into fresh directions for new audience segments. By asking the agent to create a new angle based on a proven winner, they can generate visual directions, hooks, and copy without starting over. This iterative process allows them to continuously test new variations, move budget with confidence based on clear evidence, and scale campaigns that are already performing well, all while avoiding the friction of jumping between dashboards and spreadsheets.

Performance Leads Conducting Weekly Optimization Reviews

Performance leads can use the Adwize dashboard to conduct weekly or monthly reviews of campaign performance. They can set the view to a 3-month window, track the CPL trend line, and quickly see if costs are rising or falling. The agent will then provide a specific next action, such as moving 20% of budget from a high-CPA ad to a low-CPA winner, with a direct "Apply" button to execute on Meta Ads. This cyclical review process ensures that optimization is continuous, data-driven, and actionable.

How does Adwize connect to my ad accounts?

Adwize connects directly to your Meta Ads accounts with a simple authorization process. You start by connecting your accounts in the platform, and then you can immediately begin chatting with the agent to launch, analyze, or create new ads. The product is expanding to include Google Ads, TikTok Ads, LinkedIn Ads, and more, with a roadmap that covers Shopify, WooCommerce, HubSpot, GoHighLevel, Airtable, Salesforce, and Pipedrive.

Can I review and approve campaigns before they go live?

Yes, absolutely. When you ask Adwize to build a campaign from a brief, it creates all objects (campaign, ad set, creative, lead form) in a paused state. You can review every detail, from audience targeting to creative assets, before asking the agent to publish. Nothing goes live without your explicit approval, giving you full control over the launch process.

What kind of recommendations does Adwize provide?

Adwize provides clear, evidence-based recommendations on what to pause, scale, duplicate, test, or review next. For example, it can analyze the last 7 days and tell you which ad has the highest CPA, why it's underperforming, and where you should move the budget. It also generates creative variations from your top performers, suggesting new angles, hooks, and copy that preserve the proven benefit of the winner.

How does the dashboard help me track KPIs?

The Adwize dashboard is fully customizable. You can choose the specific KPIs you want to track, such as CPL, leads, CPM, spend, CPA, or ROAS, and select a time window of 7 days, 30 days, or 3 months. The dashboard shows trend lines and performance comparisons against prior periods, making it easy to spot patterns and identify the next best action. It is designed to be focused and noise-free, so you only see the metrics that matter to you.